What is Make-Up Class?
A replacement session offered to a child who missed their regular class, helping maintain value perception and customer satisfaction.
In Detail
A make-up class (or catch-up session) is a replacement offered when a child misses their regular booked class. The family can attend an alternative session — either a different time slot of the same class or a dedicated make-up session — to ensure they receive the full number of lessons they have paid for. Make-up policies are one of the most common areas of customer queries and potential friction in children's activity businesses.
Your make-up policy needs to balance customer satisfaction with operational practicality. Common approaches include: offering a set number of make-up sessions per term, allowing make-ups only in classes with available spaces, offering make-ups within the current term only (no carry-over), running dedicated make-up sessions at specific times, or simply not offering make-ups but allowing a pro-rata discount for known absences booked in advance.
The business case for offering make-ups is primarily about retention. A family that misses three sessions in a ten-week term and receives no compensation feels they have paid for something they did not receive, reducing their perceived value and increasing churn risk. A family that can easily rebook those sessions feels the business is fair and flexible. However, unlimited make-ups can be operationally difficult and may fill classes unpredictably.
Related Terms
Block Booking
A prepaid package of classes, typically aligned to a school term, offering a discounted per-session rate in exchange for upfront commitment.
Read moreRetention Rate
The percentage of enrolled families who continue booking from one term or period to the next, a critical measure of customer satisfaction and business health.
Read moreClass Register
A record of attendance for each session, used for safeguarding, fire safety, and tracking participant engagement.
Read moreTimetable Management
The process of scheduling classes across venues, time slots, and instructors to maximise occupancy while meeting customer demand.
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